Networking in Tucson: Must attend these 4 events. They are the best

People join various groups and associations for different reasons. If your primary purpose is to make quality connections and generate lots of closed referrals, these are four must-attend events for you.  1. Referral Tree This group has been around for 10 years and they do not advertise. You ...

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Business Lessons Learned From Golf

The lessons learned while playing golf can be great for your professional life. Let’s look at a few examples. Reliable golfers add their next round to the calendar as soon as it is scheduled. If something is important to your business, it should be on your calendar. Relaxed golfers...

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Not all referral partners are created equal.

After managing many professional referral groups over the past 10 years, I have learned that not all referring partners are created equal. People typically fall into one of the following categories. The Givers: On the surface these people are great. They are addicted to the dopamine released ...

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Fishing For Referrals?

Strategic partnerships are the most powerful way to generate significant streams of referral business. To understand the concept, consider the analogy of the fisherman. His fish are to him, what your clients are to you.  Every day the fisherman goes to the mountain lake to catch some trout. If...

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This May Be Better Than Any Referral

Most business owners agree that referrals are a great source of business. One of the best ways to generate referrals is by building mutually beneficial relationships with quality professionals. Consider this hypothetical case of a business owner who made a simple mistake. This is a common mis...

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Networking Group vs. Referral Group

Difference between networking groups, and referral groups There are many groups you can join from Chambers of Commerce, Networking Groups, Trade Associations and Service Organizations. Each of these groups offer a chance to network, build relationships and receive referral business from other membe...

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Expanding services could cost you

Should You Expand Your Services?  Many businesses are expanding their services to generate additional revenue. It seems to make sense to sell more to your existing clients, especially if the product or service is similar to what you offer now. What if expanding your services actually costs you...

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Connectors are the best referral partners

Here is a short excerpt of the article we wrote for the Arizona Daily Star Biz Tips section. The full article can be read here:  Do you know a Connector? Some connections are better than others. For business purposes, no connection is better than the one you have with a connector.  The...

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Overcome the fear of networking

Overcome the Fear of Networking Have you ever felt nervous about walking into a networking event? Have you ever decided not to attend an event because your anxiety was too great? If you could remove all of the anxiety, improve your results and make networking fun, would you attend more events? Of c...

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Why refer business into your group?

Your referral group is a local economy, much like the city you live in.  As money is introduced into your group’s economy by way of referrals, members should choose to keep the money circulating in the economy.  They do that by spending the money with other members, and continuing to...

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